{"id":183018,"date":"2025-09-11T13:43:35","date_gmt":"2025-09-11T12:43:35","guid":{"rendered":"https:\/\/www.economiasolidaria.org\/?post_type=noticias&#038;p=183018"},"modified":"2025-09-11T13:44:59","modified_gmt":"2025-09-11T12:44:59","slug":"dos-nuevas-marcas-para-la-alimentacion-saludable-y-sostenible","status":"publish","type":"noticias","link":"https:\/\/www.economiasolidaria.org\/eu\/noticias\/dos-nuevas-marcas-para-la-alimentacion-saludable-y-sostenible\/","title":{"rendered":"Dos nuevas marcas para la alimentaci\u00f3n saludable y sostenible"},"content":{"rendered":"<p>La <a href=\"https:\/\/supermercadoscooperativos.com\/\">Red de Supermercados Cooperativo<\/a>s presenta dos nuevas marcas que nacen de la cooperaci\u00f3n entre tiendas y proveedoras comprometidas, con el objetivo de reforzar la sostenibilidad, la justicia alimentaria y la accesibilidad econ\u00f3mica: Basicoop bio y +Coop.<br \/>\nBasicoop bio re\u00fane los productos b\u00e1sicos ecol\u00f3gicos m\u00e1s asequibles de cada categor\u00eda \u2014como pasta, arroz, aceite, legumbres o bebidas vegetales\u2014 seleccionados por su calidad, coherencia con los valores cooperativos y precio accesible. Su finalidad es garantizar que cualquier persona pueda permitirse una compra ecol\u00f3gica al mejor precio posible.<\/p>\n<p>Por su parte, +Coop identifica productos con un alto valor transformador: procedentes de peque\u00f1os productores, de comercio justo, proximidad, econom\u00eda social y agroecolog\u00eda, o con caracter\u00edsticas que contribuyen a la biodiversidad y la sostenibilidad. Para su selecci\u00f3n, se ha desarrollado un sistema de puntuaci\u00f3n que valora hasta 12 criterios sociales y medioambientales.<\/p>\n<p>Estas dos gamas son fruto de un trabajo colaborativo entre supermercados cooperativos de distintas ciudades del Estado espa\u00f1ol, coordinado por la Red de Supermercados Cooperativos y financiado por el Ministerio de Trabajo y Econom\u00eda Social en el marco del Plan de Impulso a la Econom\u00eda Social 2024-2025. Gracias a esta cooperaci\u00f3n, ha sido posible negociar directamente con proveedoras\/es, obtener mejores condiciones, unificar criterios y fortalecer la identidad colectiva frente a la distribuci\u00f3n convencional.<\/p>\n<p>Con la puesta en marcha de Basicoop bio y +Coop, los supermercados cooperativos refuerzan su misi\u00f3n: construir una alternativa real al modelo de gran distribuci\u00f3n, donde las decisiones se toman de forma democr\u00e1tica y las personas est\u00e1n en el centro.<\/p>\n<p>\ud83d\udccd Ambas marcas estar\u00e1n disponibles en los supermercados cooperativos a partir del 22 de septiembre de 2025.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-183023\" src=\"https:\/\/www.economiasolidaria.org\/wp-content\/uploads\/2025\/09\/photo_5906575657415068891_w-1.jpg\" alt=\"\" width=\"2560\" height=\"1066\" \/> <img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-183027\" src=\"https:\/\/www.economiasolidaria.org\/wp-content\/uploads\/2025\/09\/photo_5906575657415068890_w.jpg\" alt=\"\" width=\"2560\" height=\"1066\" srcset=\"https:\/\/www.economiasolidaria.org\/wp-content\/uploads\/2025\/09\/photo_5906575657415068890_w.jpg 2560w, https:\/\/www.economiasolidaria.org\/wp-content\/uploads\/2025\/09\/photo_5906575657415068890_w-1280x533.jpg 1280w, https:\/\/www.economiasolidaria.org\/wp-content\/uploads\/2025\/09\/photo_5906575657415068890_w-980x408.jpg 980w, https:\/\/www.economiasolidaria.org\/wp-content\/uploads\/2025\/09\/photo_5906575657415068890_w-480x200.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 2560px, 100vw\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-183019 size-full\" src=\"https:\/\/www.economiasolidaria.org\/wp-content\/uploads\/2025\/09\/photo_5906575657415068891_w.jpg\" alt=\"\" width=\"2560\" height=\"1066\" srcset=\"https:\/\/www.economiasolidaria.org\/wp-content\/uploads\/2025\/09\/photo_5906575657415068891_w.jpg 2560w, https:\/\/www.economiasolidaria.org\/wp-content\/uploads\/2025\/09\/photo_5906575657415068891_w-1280x533.jpg 1280w, https:\/\/www.economiasolidaria.org\/wp-content\/uploads\/2025\/09\/photo_5906575657415068891_w-980x408.jpg 980w, https:\/\/www.economiasolidaria.org\/wp-content\/uploads\/2025\/09\/photo_5906575657415068891_w-480x200.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 2560px, 100vw\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Los supermercados cooperativos lanzan Basicoop bio y +Coop, dos nuevas marcas colectivas para impulsar una alimentaci\u00f3n justa, saludable y accesible<\/p>\n","protected":false},"author":12,"featured_media":183031,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[],"tags":[336,956,1901,2046],"tematicas":[1049],"territorios":[1064],"destacar_noticias":[1160],"class_list":["post-183018","noticias","type-noticias","status-publish","format-standard","has-post-thumbnail","hentry","tag-alimentacion","tag-consumo-responsable","tag-consumo-sostenible","tag-red-de-supermercados-cooperativos","tematicas-ecologismo","territorios-estado-espanol","destacar_noticias-portada"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Dos nuevas marcas para la alimentaci\u00f3n saludable y sostenible - economiasolidaria.org<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.economiasolidaria.org\/noticias\/dos-nuevas-marcas-para-la-alimentacion-saludable-y-sostenible\/\" \/>\n<meta property=\"og:locale\" content=\"eu_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Dos nuevas marcas para la alimentaci\u00f3n saludable y sostenible - economiasolidaria.org\" \/>\n<meta property=\"og:description\" content=\"Los supermercados cooperativos lanzan Basicoop bio y +Coop, dos nuevas marcas colectivas para impulsar una alimentaci\u00f3n justa, saludable y accesible\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.economiasolidaria.org\/noticias\/dos-nuevas-marcas-para-la-alimentacion-saludable-y-sostenible\/\" \/>\n<meta property=\"og:site_name\" content=\"economiasolidaria.org\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Reas_Red-154018621410405\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-11T12:44:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.economiasolidaria.org\/wp-content\/uploads\/2025\/09\/Castalla-1024x769-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"769\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@Reas_Red\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.economiasolidaria.org\\\/noticias\\\/dos-nuevas-marcas-para-la-alimentacion-saludable-y-sostenible\\\/\",\"url\":\"https:\\\/\\\/www.economiasolidaria.org\\\/noticias\\\/dos-nuevas-marcas-para-la-alimentacion-saludable-y-sostenible\\\/\",\"name\":\"Dos nuevas marcas para la alimentaci\u00f3n saludable y sostenible - economiasolidaria.org\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.economiasolidaria.org\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.economiasolidaria.org\\\/noticias\\\/dos-nuevas-marcas-para-la-alimentacion-saludable-y-sostenible\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.economiasolidaria.org\\\/noticias\\\/dos-nuevas-marcas-para-la-alimentacion-saludable-y-sostenible\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.economiasolidaria.org\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/Castalla-1024x769-1.jpg\",\"datePublished\":\"2025-09-11T12:43:35+00:00\",\"dateModified\":\"2025-09-11T12:44:59+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.economiasolidaria.org\\\/noticias\\\/dos-nuevas-marcas-para-la-alimentacion-saludable-y-sostenible\\\/#breadcrumb\"},\"inLanguage\":\"eu-ES\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.economiasolidaria.org\\\/noticias\\\/dos-nuevas-marcas-para-la-alimentacion-saludable-y-sostenible\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"eu-ES\",\"@id\":\"https:\\\/\\\/www.economiasolidaria.org\\\/noticias\\\/dos-nuevas-marcas-para-la-alimentacion-saludable-y-sostenible\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.economiasolidaria.org\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/Castalla-1024x769-1.jpg\",\"contentUrl\":\"https:\\\/\\\/www.economiasolidaria.org\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/Castalla-1024x769-1.jpg\",\"width\":1024,\"height\":769},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.economiasolidaria.org\\\/noticias\\\/dos-nuevas-marcas-para-la-alimentacion-saludable-y-sostenible\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/www.economiasolidaria.org\\\/eu\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Noticias\",\"item\":\"https:\\\/\\\/www.economiasolidaria.org\\\/noticias\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Dos nuevas marcas para la alimentaci\u00f3n saludable y sostenible\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.economiasolidaria.org\\\/#website\",\"url\":\"https:\\\/\\\/www.economiasolidaria.org\\\/\",\"name\":\"economiasolidaria.org\",\"description\":\"El portal de la Econom\u00eda Solidaria\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.economiasolidaria.org\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"eu-ES\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Dos nuevas marcas para la alimentaci\u00f3n saludable y sostenible - economiasolidaria.org","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.economiasolidaria.org\/noticias\/dos-nuevas-marcas-para-la-alimentacion-saludable-y-sostenible\/","og_locale":"eu_ES","og_type":"article","og_title":"Dos nuevas marcas para la alimentaci\u00f3n saludable y sostenible - economiasolidaria.org","og_description":"Los supermercados cooperativos lanzan Basicoop bio y +Coop, dos nuevas marcas colectivas para impulsar una alimentaci\u00f3n justa, saludable y accesible","og_url":"https:\/\/www.economiasolidaria.org\/noticias\/dos-nuevas-marcas-para-la-alimentacion-saludable-y-sostenible\/","og_site_name":"economiasolidaria.org","article_publisher":"https:\/\/www.facebook.com\/Reas_Red-154018621410405","article_modified_time":"2025-09-11T12:44:59+00:00","og_image":[{"width":1024,"height":769,"url":"https:\/\/www.economiasolidaria.org\/wp-content\/uploads\/2025\/09\/Castalla-1024x769-1.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_site":"@Reas_Red","twitter_misc":{"Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.economiasolidaria.org\/noticias\/dos-nuevas-marcas-para-la-alimentacion-saludable-y-sostenible\/","url":"https:\/\/www.economiasolidaria.org\/noticias\/dos-nuevas-marcas-para-la-alimentacion-saludable-y-sostenible\/","name":"Dos nuevas marcas para la alimentaci\u00f3n saludable y sostenible - economiasolidaria.org","isPartOf":{"@id":"https:\/\/www.economiasolidaria.org\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.economiasolidaria.org\/noticias\/dos-nuevas-marcas-para-la-alimentacion-saludable-y-sostenible\/#primaryimage"},"image":{"@id":"https:\/\/www.economiasolidaria.org\/noticias\/dos-nuevas-marcas-para-la-alimentacion-saludable-y-sostenible\/#primaryimage"},"thumbnailUrl":"https:\/\/www.economiasolidaria.org\/wp-content\/uploads\/2025\/09\/Castalla-1024x769-1.jpg","datePublished":"2025-09-11T12:43:35+00:00","dateModified":"2025-09-11T12:44:59+00:00","breadcrumb":{"@id":"https:\/\/www.economiasolidaria.org\/noticias\/dos-nuevas-marcas-para-la-alimentacion-saludable-y-sostenible\/#breadcrumb"},"inLanguage":"eu-ES","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.economiasolidaria.org\/noticias\/dos-nuevas-marcas-para-la-alimentacion-saludable-y-sostenible\/"]}]},{"@type":"ImageObject","inLanguage":"eu-ES","@id":"https:\/\/www.economiasolidaria.org\/noticias\/dos-nuevas-marcas-para-la-alimentacion-saludable-y-sostenible\/#primaryimage","url":"https:\/\/www.economiasolidaria.org\/wp-content\/uploads\/2025\/09\/Castalla-1024x769-1.jpg","contentUrl":"https:\/\/www.economiasolidaria.org\/wp-content\/uploads\/2025\/09\/Castalla-1024x769-1.jpg","width":1024,"height":769},{"@type":"BreadcrumbList","@id":"https:\/\/www.economiasolidaria.org\/noticias\/dos-nuevas-marcas-para-la-alimentacion-saludable-y-sostenible\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/www.economiasolidaria.org\/eu\/"},{"@type":"ListItem","position":2,"name":"Noticias","item":"https:\/\/www.economiasolidaria.org\/noticias\/"},{"@type":"ListItem","position":3,"name":"Dos nuevas marcas para la alimentaci\u00f3n saludable y sostenible"}]},{"@type":"WebSite","@id":"https:\/\/www.economiasolidaria.org\/#website","url":"https:\/\/www.economiasolidaria.org\/","name":"economiasolidaria.org","description":"El portal de la Econom\u00eda Solidaria","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.economiasolidaria.org\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"eu-ES"}]}},"_links":{"self":[{"href":"https:\/\/www.economiasolidaria.org\/eu\/wp-json\/wp\/v2\/noticias\/183018","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.economiasolidaria.org\/eu\/wp-json\/wp\/v2\/noticias"}],"about":[{"href":"https:\/\/www.economiasolidaria.org\/eu\/wp-json\/wp\/v2\/types\/noticias"}],"author":[{"embeddable":true,"href":"https:\/\/www.economiasolidaria.org\/eu\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/www.economiasolidaria.org\/eu\/wp-json\/wp\/v2\/comments?post=183018"}],"version-history":[{"count":2,"href":"https:\/\/www.economiasolidaria.org\/eu\/wp-json\/wp\/v2\/noticias\/183018\/revisions"}],"predecessor-version":[{"id":183036,"href":"https:\/\/www.economiasolidaria.org\/eu\/wp-json\/wp\/v2\/noticias\/183018\/revisions\/183036"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.economiasolidaria.org\/eu\/wp-json\/wp\/v2\/media\/183031"}],"wp:attachment":[{"href":"https:\/\/www.economiasolidaria.org\/eu\/wp-json\/wp\/v2\/media?parent=183018"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.economiasolidaria.org\/eu\/wp-json\/wp\/v2\/categories?post=183018"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.economiasolidaria.org\/eu\/wp-json\/wp\/v2\/tags?post=183018"},{"taxonomy":"tematicas","embeddable":true,"href":"https:\/\/www.economiasolidaria.org\/eu\/wp-json\/wp\/v2\/tematicas?post=183018"},{"taxonomy":"territorios","embeddable":true,"href":"https:\/\/www.economiasolidaria.org\/eu\/wp-json\/wp\/v2\/territorios?post=183018"},{"taxonomy":"destacar_noticias","embeddable":true,"href":"https:\/\/www.economiasolidaria.org\/eu\/wp-json\/wp\/v2\/destacar_noticias?post=183018"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}